

OUR MISSION
Born out of innovation at the University of Manchester, our startup is on a mission to redefine cat care with a premium, eco-conscious alternative—high-quality tofu-based cat litter. Our product is not only natural and effective but also gentle on the planet, offering pet owners a sustainable solution without compromising on performance. We're passionate about creating a cleaner, healthier environment for both cats and the humans who love them.
We proudly serve both B2C and B2B markets. For our B2B partners, we offer flexible OEM (white-label) solutions, allowing customization that fits your brand's unique identity. All our packaging is made from biodegradable materials, aligning with global sustainability goals and eco-friendly standards. Whether you're a retailer, distributor, or individual customer, we're here to deliver clean living with a conscience.